Email, Insight and Digital Marketing Manager.
Circa £40k per year
RHS Offices, Vincent Square
London, SW1P 2PE

We are looking to recruit an experienced, proactive and energetic Email, Insight and Digital Marketing Manager to join our friendly team at the RHS. This is an exciting new role, with plenty of opportunity to make a difference, that has been created in response to the huge change seen in recent years to the media, data and content landscapes.   As Email, Insight and Digital Marketing Manager, you will predominantly be responsible for the overseeing the future development of our eMarketing programme across the various society divisions; as well as assisting the Head of Media and Insight with multiple projects related to audience insight, data analysis and Digital marketing activity.
Overview of the role:
The most important and essential experience, skills and attributes required for the Email, Insight and Digital Marketing Manager role are:

Several years’ experience of taking sole responsibility for the development and operational management of an eMarketing programme at a large organisation (charitable or otherwise)
Proactive with a desire to drive projects forward to completion.
A clear sense of what good looks like and a strong desire to constantly improve the quality of work you are responsible for.
Great copywriting skills and ability to communicate accurately and effectively in verbal and written English.
Highly numerical with an expertise and passion for data. Prior experience of commissioning and analysing complex data as part of insight projects.
Demonstrable experience in Paid Digital marketing, including Paid Search, Digital Display and Affiliates.
Excellent working knowledge of Microsoft Excel, Google Analytics, TGI and other media planning tools.
Good experience of managing others and working as part of a close team.

For more than 210 years the Royal Horticultural Society has been the force behind getting the nation gardening. Our charitable purpose is to inspire passion and excellence in the science, art and practice of horticulture. Our vision is to enrich everyone’s life through plants, and make the UK a Greener and more beautiful place. As a charity, the RHS aims to inspire a wide range of audiences by demonstrating the wonders of gardening through all that we do; including at our gardens and shows, in our publications and online, and through our work in the community.
The RHS provides a number of great benefits for employees including:

25 Days’ holiday (increasing to 28 and 30 with service) and option to buy / sell.
Employee discounts including airport parking, hotels, retail and gym membership.
Free access to all RHS Gardens, Shows and Libraries.
Monthly Garden Magazine and access to Horticultural advice.
Sponsorship for External Studies

It’s never been a more exciting time to join the Royal Horticultural Society. We are making a Landmark £160 million investment in the future of horticulture over the next 10 years. This will allow us to bring the joy of gardening to millions more people and make some of the most significant and exciting changes in our history. Join us and be part of this story…
Apply via our website by 2nd September 2022