Are you a Digital Specialist looking for an exiting new career working in London?
Are you hungry and ambitious for more success and responsibility?
City Sprint are on a Fast track to become the UK's leading courier services provider, with current market domination of the Same day service areas already. Through regular investment in market leading technology, we are paving the way for courier services to be more intuitive, more capable, and more responsive in real time than ever before! Being this awesome takes a lot of hard work and commitment to our values, vision and customers. So naturally we need to secure top-notch talent to ensure we continue growing and improving every day.
This is where you come in! City Sprint have an exciting opportunity for a Digital Specialist in our London Central Service Centre. The purpose of your role will be to develop City Sprint's digital strategy and roadmaps to drive change and support demand generation, martech stack integration and metric driven marketing decisions.
The successful candidate will take ownership for managing the company's pay per click, display and social campaigns. You'll work closely with the Head of Marcomms to improve lead and revenue generation through digital channels and be responsible for determining the optimal budget for conducting effective campaigns.
The main responsibilities within the role are:

Developing campaigns, copywriting, testing and optimising landing pages and writing development plans.
Collaborating with designers to produce creative for campaigns.
A/B testing with PPC and adverts to establish the best click through rates and analyse results.
Analysing return on investment of all PPC campaigns, remarketing, digital display and social campaigns.
Creating reports on campaign success levels and maximising return on investment for allocated budget - including conversions, impressions, average positions, and.
Working with Head of Marcomms and Booking Platform Product owner, progress data-driven prioritisation and business cases for product development investments for City Sprint websites through use of multiple insights from external benchmarking, strategic direction, analytics and VOC/ Customer Journey mapping tools. Be accountable for backlog prioritisation and deliverables for UX and agile teams in-house and with our external agencies.
Have a deep understanding of CRM and marketing automation and personalisation to support the customer profile management strategy. Working in collaboration with all of the marketing team, set up and manage full marketing automation and personalisation of website content.
Ensure have an up-to-date understanding of digital technologies and platforms/tools including: web and mobile analytics, tag management, email service providers, data management platforms, ad Serving, A/B and multivariate testing and marketing automation (and integrations with CRM)
Review competitive best practices in digital marketing and create benchmarks. Evaluate emerging technologies. Providing thought leadership and perspective for adoption where appropriate.
Share knowledge with wider team and conduct regular training sessions with all members.
Understand and implement GDPR and e-privacy recommendations through digital channels.
Manage agencies and other partners
Act in accordance with City Sprint's core values of reliability, accountability, empathy, and flair.

Digital Marketing | SEO | PPC | Pay-Per Click | Campaigns.
Essential Requirements:

Strong rounded experience within SEO/SEM, PPC, display, Social media, CRM and email marketing in a similar sized organisation.
Strong experience using Google analytics and adwords to analyse campaign effectiveness and ROI.
Knowledgeable in building efficient and seamless campaigns and landing pages and driving growth through keyword utilization.
Must have an up to date understanding of digital technologies and platforms including web and mobile analytics, tag management, email service providers, data management platforms and marketing automation.
Degree qualification in a relevant field
Managing and exceeding customer expectations.
Ability to communicate clearly with colleagues and your customers via various channels.
Be highly organised
Acting on your own initiative without continued supervision.
Previous transport industry experience would be desired but not essential.
Be an ambassador for City Sprint's core values of reliability, accountability, empathy, and flair.

If you feel you fulfil the requirements described above please submit your CV and a covering letter explaining how you meet the criteria.
We reserve the right to close this advert on receipt of sufficient applications. We therefore encourage you to apply as quickly as possible.
About Our Company:
City Sprint deliver flexible, reliable, innovative and technology led courier and logistics services. As well as being the UK's leading same day distribution network, we have a range of UK Overnight and International and specialist services, including 1-hour delivery timeslots for retail, our Healthcare offer and even in-night deliveries.
Our investment in leading-edge technology and systems is what drives us, always with the goal of improving our customers' experience with us.