Digital Marketing Manager Location: London Salary: £35KOur client is currently seeking an experienced Digital Marketing Manager to join their hospitality division within their International business. Although this role will be based in hospitality they are open to different backgrounds. As this role is based in London – multiple language skills would be ra real advantage. Duties of the Digital Marketing Manager:
Devising strategies to drive online traffic to the company website. Tracking conversion rates and making improvements to the website. Developing and managing digital marketing campaigns Utilising a range of techniques including paid search, SEO and PPC. Overseeing the social media strategy for the company. Managing online brand and product campaigns to raise brand awareness. Managing the redesign of the company website. Improving the usability, design, content and conversion of the company website Responsibility for planning and budgetary control of all digital marketing Evaluating customer research, market conditions and competitor data. Review new technologies and keep the company at the forefront of developments in digital marketing.
Requirements of the role
Bachelor degree in Marketing or quailed by experience experience managing PPC, SEO and Affiliate programs. Strong understanding of current online marketing concepts, strategy and best practice.